Posts Tagged ‘clients’

We have crossed the Baltic sea and have our very first Finnish customer CityVice Network. These guys are genuine entrepreneurs with a long background in the online video industry creating quality content for different partners in their network.

It’s great to see that CityVice Network use Monetizer as a way of charging for their content. It really shows a shift in the media landscape where content providers, not just publishers, are able profit from advertising.

CityVice Network did a great job getting the top fashion bloggers of Finland to create and distribute their personal online fashion videos. The campaign was sponsored by H&M ads served by Videoplaza, the perfect advertiser for the perfect crowd.

Press release & some coverage in TechCrunch

Today is a good day. I’m happy to announce that we have, not one, but three new clients that will use our technology to monetize their online video efforts.

The new clients are Dagens Nyheter, Sydsvenska Dagbladet and the Norrköpings Tidningar group.

Dagens Nyheter will use us on their brand new site that features online video closely integrated with the rest of the content. They even use embeded video right on their front page which of course generates a lot of streams. Swedish company Picsearch have built the robust player and made our integration.

Sydsvenska dagbladet is also about to launch their new site, and of course online video will play an important role. Danish company Xstream have provided the player technology and we are really excited to be working with them as they have a strong presence in both Denmark and Norway.

The Norrköpings Tidningar group is planning something really exciting. The group owns media properties in Norrköping (Norrköpings Tidningar), Linköping (Östgöta Correspondenten) and Luleå (Norrbottens Kuriren and NSD). In all these three cities/regions they have started local news-tv-channels and the upcoming online versions of each of these channels will be really cool. Of course, we will help to monetize them.

Be sure to take a look at 24nt (Norrköping), 24Corren (Linköping) and 24Norrbotten (Luleå) when they launch. It won’t be long until they do.

We are of course really excited to be working with these great companies. They are all heavy brands with a lot of tradition, and needless to say, I’m extremely proud that we can play an important role in their efforts to grow their online business.

Further, there is really a bigger story behind this. Almost every media company out there is working with video in some way or another regardless of background. It doesn’t matter if you used to do broadcast tv or print — online video is too big a trend to neglect.

Over the few years that online video have existed, the media companies have struggled. They have learnt what they should do and what they should not, and finally we are reaching the tipping point. The audience and content is there, the technology is there and now it’s time to finally monetize.